Monthly Archives

March 2018

About Angry Crab

How Franchisors Can Jump Start Local Marketing Initiatives

When a new business enters a market with limited brand recognition, it’s critical to build local awareness quickly. Generating buzz about a new brand through local marketing fosters a guest base and creates a connection with the community. While franchise owners often take the initiative with local marketing efforts, franchisors…
kfrakes
March 19, 2018