Restaurant concepts consistently rank in the top ten most popular franchise opportunities on the market. If you have no experience running a restaurant but have always wanted to own one, aligning yourself with a franchise brand is a more strategic route than becoming an independent operator. Here are a few advantages of partnering with an established brand, instead of building your restaurant from the ground up:
Instant Brand Recognition
Restaurant franchises offer new owners the power of a trusted brand name. With seven locations throughout Arizona, Angry Crab Shack has quickly become the most prominent Asian-Cajun seafood restaurant in the state. After launching our franchise initiative last year, we are poised for continued growth nationwide. Our widespread positive brand recognition has already proven to be an asset for our locations, with average annual revenue for each restaurant currently exceeding $3 million.
Instead of spending money on branding and grassroots marketing initiatives, Angry Crab Shack franchise owners can quickly start doing what they love: running their businesses and serving great food. Earning positive brand awareness is a long and arduous process, so having brand awareness before your restaurant even opens is a significant competitive advantage.
Training and Support
The training and support available for Angry Crab Shack franchise owners is another built-in advantage over independent operators. Our staff is our most important asset, and they perform best when we provide clear and effective training. So, we’ve assembled a large group of trainers and managers – each with years of experience – to provide support to franchise owners and their local staff.
We also provide classroom and online training programs with more than 90 hours of personnel management training and 70 hours of kitchen management training. Support from industry experts is an invaluable benefit for new business owners, especially during their first year. And with easy access to all the best training and support, you can be in business for yourself, but not by yourself.
Proven Model for Success
A proven business model is extremely helpful for restaurateurs new to entrepreneurship. Within our system, franchise owners have a tried-and-true system already in place for them – minimizing the chances of costly errors and significantly reducing overall risk.
Not only does a proven business model reduce risk, it also reduces initial startup time. Our franchise owners receive a comprehensive manual for success as soon as they sign the franchise agreement. They don’t have to spend months – or years – planning every aspect of their business. From marketing and operations to supplier relationships, every system has been planned, replicated and fine-tuned.
Starting your own restaurant can be daunting – especially if you’re new to the industry. Franchising is a great option for restaurant newcomers and veterans alike, allowing them to align themselves with a trusted brand while ensuring they’re set up to thrive.