We won’t be offering up the secret recipe and spices we incorporate in our mouthwatering seafood boils anytime soon. But, it’s no secret that any franchise’s success boils down to brand consistency – from menu offerings and atmosphere to strategic language and messaging. As a restaurant franchise with multiple locations,…
Why should restaurant franchise owners care about giving back to the community? First and foremost, your guests care about your investment in the local community. Broadly speaking, consumers are concerned with a brand’s corporate social responsibility. In fact, 87 percent of consumers will purchase a product from a brand that…
kfrakesOctober 2, 2018
Going out for a meal is about more than just the delicious fare on the table. There’s a lot you can’t eat that influences your restaurant outing. Although food and menu are high priorities, restaurant goers’ favorite spots can be attributed to everything from the homey feel to their favorite…
kfrakesSeptember 25, 2018
At Angry Crab Shack, we do things a little differently when it comes to site selection. When we help franchise owners find the perfect location for their Angry Crab Shack, we focus our efforts on finding second- and third-generation restaurants. These locations typically already include functional kitchens and bars, properly…
kfrakesSeptember 18, 2018
An online presence is crucial for businesses nowadays, and a simple company website isn’t enough. You need to be present on any and all platforms your guests use—whether that is social media or other smartphone apps. A comprehensive presence integrates your brand with guests’ daily social scrolling. The following strategies…
kfrakesSeptember 11, 2018
Updated: 12/04/2024 A new restaurant concept may be good at getting new guests through the door, but a classically tasty one like Angry Crab Shack keeps them coming back for more. A unique restaurant concept or exciting décor can pique guests’ initial interest but delicious food and a balanced menu…
kfrakesSeptember 4, 2018
Opening a restaurant can be a risky business venture for first-time operators. On top of everyday operations, restaurants deal with issues like inventory management, high staff turnover and guest relations. For someone with little-to-no experience, it can be a challenge to navigate these issues, but franchise concepts help mitigate many…
kfrakesAugust 28, 2018
Who doesn’t want to own the restaurant that’s the talk of the town? That’s the ultimate goal for most restaurateurs. For independent operators, that goal can be hard to achieve, but unique franchise concepts like Angry Crab Shack make it a little easier. So what are restaurant-goers looking for? You…
kfrakesAugust 14, 2018
While there are other seafood restaurant concepts, Angry Crab Shack’s unique, family style restaurant has been thriving among competition. Our brand is focused on high-quality seafood for the right price and the experience that comes with dining at one of our restaurants. While our concept is unique in its execution,…
kfrakesAugust 8, 2018